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ABU DHABI INVEST ADI


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Abu Dhabi Invest (ADI), created May the 30th 2008, is the first, foremost, only company of its kind within Abu Dhabi (UAE) and German-speaking Europe. Based in the German's digital capital Berlin with partners in Abu Dhabi, we followed our vision from the very beginning, building a new gateway for the digital business industry.

Since the beginning, ADI serves the pathway for the opening in markets - able to see at that tome, that digital business is the key for transformaton of the economic systems of every country. Digital sustainable businesses, tech. and innovations for SMEs and Corporates in German-speaking Europe and Abu Dhabi (UAE), is the focus of ADI. We make your business digital amd visual, opening you up to top markets while connecting you with well-know partners.

Today, we are the prominence of the digital realm of businesses, advamced technologies amd innovation. We continuously support technologies, innovative SMEs, inventions and knowledge primarily to and from Abu Dhabi, UAE and German-speaking Europe. ADI is the medium for the sustainable businesses, technologies and innovations. With ADI, you access business solutions. With ADI, you ensure the growth of your company.

Applying Artificial Intelligence (AI), Blockchain Tech. the Metaverse and NFTs, ABU DHABI INVEST, is the gateway when it comes to innovations and last tech.

We transform your business, digitally. Tremendously, we increase the growth of your brand, your business and your key inventions.


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"There are no coincidences in life. Only destiny" - Uta Gruda, May 2024



January 2008.

A business lunch. The Ritz-Carlton Berlin.

My dear friend Barbara, may her soul rest in peace, head of international affairs of the biggest organization in Germany for small-midsize companies - over 150.000 members - said to me concernedly: "You cannot go there Uta. No other German company will attend."

Barbara was talking about an invite. Not just any invite, but an invite to take part in the ever first Investment Forum at the Abu Dhabi Emirates Palace in the year of 2008.

"I will." I may have known little about the cities, but when an instinct drops in, you listen. And I did. Not knowing much about its culture, background nor the Arab language, I packed. But even while packing questions confronted me. I did not know should I wear an Abaya and headscarf due to my hair?Rest assured, I packed it.
Due to a storm in Berlin, I missed my connection flight to Abu Dhabi. I waited eight hours hoping to be able to join the flight from Etihad.

4 AM, we landed. I was late. Significantly.

The forum had started, the hotel stay paid, but missed. Somehow, it did not matter.As I was standing in front of the airport, which was at that time far away from today, I felt happy, secure, exhilarated. This was the place. The place to be.

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